New Borders.com?

In a bit of books business news, Borders is dropping Amazon.com in favor of their own e-commerce site. I’m not sure how I feel about this - I don’t usually shop on Borders.com because Amazon has better deals (and I’m an associate) - but I am curious to see what Borders comes up with to top its online competition.

The shocker for me - I hadn’t realized that it had been 7 years that Borders.com & Amazon.com were tied together! For some reason I thought it had been less time.

This info was found via Business 2.0 and Slashdot.

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This entry was posted on Sunday, March 25th, 2007 at 3:11 pm and is filed under Books, Shopping. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

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3 Responses to “New Borders.com?”


  1. Dauna Says: March 26th, 2007 at 3:07 am

    Hm, but what will this mean for Amazon?

  2. Nicole Says: March 26th, 2007 at 7:09 am

    Amazon will still exist, but they will be losing a significant chunk of money from their Borders.com sales.

  3. What I Learned Today… » Blog Archive » New Borders.com (finally…) Says: January 30th, 2008 at 6:45 am

    [...] mentioned almost a year ago that Borders was going to be splitting from Amazon.com - now I find a link to [...]

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